Barack Obama, Most Effective CMO 2008?

In corporate America, the CMO position is often the road to CEO. In the case of Barack Obama, it was the road to the White House. There is almost no denying our 44th President earned the additional title of 2008′s best Chief Marketing Officer. So, what makes a great Chief Marketing Officer in today’s marketplace? [...]

Barack Obama, the Ultimate CMO?

http://compassdirect.blogspot.com/2009/01/barack-obama-ultimate-chief-marketing.html