Business is not black and white. It’s the shades of grey and splashes of neon green that make us, and our businesses interesting. Differentiation works: – There are many mp3 players out there. The iPod has a splash of neon green in a grey market. It is simple, sleek and different. The last official count [...]
Filed under: Marketing | Tagged: Differentiation, Here's Why This Matters, iPod, Moonwalking Bear | Leave a Comment »
